Now in early access · Join 340+ creators

Your story.
Your voice. ideas. content. blueprint.

Voice journal your day in 60 seconds. Lumi, your AI companion, turns your real experiences into 5 content idea frameworks: key post points, hooks, angles, and how to link it to your niche, so you can create content that sounds like you, not a chatbot.

See how it works

340+ creators already on the waitlist

The creator's dilemma

You lived something worth sharing today.

You just didn't post it. Sound familiar? Here's how Lumi fixes that →

😶‍🌫️

Blank page paralysis

You open the app. You type a word. You delete it. An hour later you've posted nothing and questioned your entire career choice.

"I have a great life. I just can't figure out what to post about it."
⏱️

Hours lost, output generic

You feed a generic AI tool a prompt. It gives you something technically correct and completely forgettable. It doesn't know your story. Lumi does.

"AI tools write generic content. Lumi writes mine."
🔄

Consistency kills you

The algorithm rewards daily posting. You had something great to say on Tuesday. By Thursday you've forgotten it and burned out.

"I know what I want to say. The posting demand is just relentless."
Simple. Fast. Personal.

From your day to your feed, in minutes

01

Speak your day

Open Lumi and tap record. Talk naturally for 30–90 seconds about something that happened: a lesson learned, a conversation, a moment that stuck with you. No script, no editing, no typing required. Our AI engine transcribes every word instantly, preserving the context and emotion of what you actually said, not a sanitised version of it.

🎙️ Voice Recording
02

Get 5 content ideas

Your transcribed voice journal is analysed by Lumi alongside your Creator Profile, a persistent record of your niche, audience, natural tone, and past story themes. Unlike generic AI tools that start from zero every time, Lumi already knows you. The result is 5 personalised content idea frameworks tailored to your voice, your audience, and your platforms. Not recycled templates anyone could get from ChatGPT.

✨ Lumi Powered
03

Your blueprint is ready

Each idea comes with a complete post framework: the key points to cover, a suggested hook to stop scrolling, the angle to take, and exactly how to tie it back to your niche or business. Lumi doesn't write your post. It gives you the blueprint so you can write faster, in your own authentic voice. Pick the idea that resonates, use the framework as your guide, and publish content that sounds unmistakably like you.

✍️ You Write It Your Way

✨ Ready to stop losing your best ideas? Join 340+ creators already on the waitlist.

Different by design

Why Lumi beats ChatGPT,
Gemini, and generic AI tools

You could ask ChatGPT for content ideas. But would they sound like you? See all Lumi features ↓

Generic AI Tools ChatGPT · Gemini · Claude
  • Stateless: Forget you between every conversation. You start from zero every single time.
  • Generic output: Ideas based on prompts, not your lived experience. Anyone could get the same result.
  • Sounds like a chatbot: Output requires heavy rewriting before it sounds authentic enough to post.
  • One-size-fits-all: No platform intelligence. The same format regardless of platform.
  • No business link: Ideas aren't connected to your niche, positioning, or long-term creator goals.
  • High friction: You have to re-explain your niche, audience, and tone every single time.
Lumi Built for creators
  • Creator Profile remembers: Your niche, audience, tone, and themes persist and improve with every journal entry.
  • Ideas from your life: Generated from your actual voice journal: your story, your moment, your emotion.
  • Blueprint, not copy: You get a framework to write from, not finished AI prose. Your voice stays yours.
  • Platform intelligence: TikTok hooks differ from LinkedIn angles. Lumi generates the right format for each.
  • Business-linked: Every idea explicitly connects back to your niche, positioning, or business goal.
  • Zero friction: Once your Creator Profile is set, ideas are personalised automatically. No prompting required.

The core difference: Generic AI tools are stateless: they forget you every time. Lumi doesn't. She builds a persistent understanding of who you are as a creator, so every idea gets more personal the longer you use it. That's not a feature. That's a fundamentally different approach to content creation.

What's inside  ·  got questions? See FAQ ↓

Everything a creator needs.
Nothing they don't.

🎙️

Voice Journaling

Tap to record and just talk, naturally, like you're speaking to a friend. Lumi captures every word you say, transcribes it instantly, and stores it in your personal journal. No typing, no editing, no friction. Most creators lose their best ideas because they wait until they sit down to write; by then, the emotion and context have faded. Voice journaling captures your ideas while they're still alive, in the moment, with the emotional weight that makes content resonate.

✨

Lumi's Content Ideas

After each voice journal entry, Lumi generates 5 personalised content ideas, each with a different angle, tailored to a different platform. These aren't generic suggestions you could get from any AI chatbot. They're built from your actual lived experience, analysed against your Creator Profile, which remembers your niche, audience, tone, and the themes you keep coming back to. The result is content ideas that feel personal because they come from something personal: your real life.

🗺️

Post Blueprint Framework

Every idea comes with a complete post blueprint: key points to cover, a hook designed to stop scrolling, the angle to take, and exactly how to tie it back to your niche or business. Lumi doesn't write your post. It gives you the creative framework so you can write it yourself, faster, in your own voice. The output sounds like you because you wrote it. The blueprint just removes the blank-page paralysis that was stopping you from starting. Each framework is tailored to a specific platform: TikTok, LinkedIn, YouTube, Reels, Twitter/X, podcast, or blog.

TikTok Reels LinkedIn YouTube Twitter/X Podcast Blog
🎯

Creator Profile

Your Creator Profile is the core of what makes Lumi different from every other tool. It's Lumi's persistent memory of who you are as a creator: your niche, your audience, your natural tone, your business goals, and the themes you keep returning to. Every time you record a voice journal, Lumi gets smarter about you. After 10–20 entries, she understands your voice well enough to generate ideas that feel indistinguishable from your own thinking. Generic AI tools start from zero every single time. Lumi remembers.

📱

Works Like a Native App

Lumi is a Progressive Web App (PWA), which means you open it in your browser, tap "Add to Home Screen", and it lives on your device exactly like a native app. Push notifications, offline support, full-screen mode: all without an App Store download, no App Store approval wait, no Play Store friction. Works on iPhone, iPad, Android, and desktop. You're ready to journal within seconds of hearing about Lumi, not after a 200MB download.

📧

Email Delivery

Every day, Lumi sends your content idea frameworks straight to your inbox, even if you forget to open the app. Review your 5 ideas over morning coffee, pick the one that resonates, and write your post before the day gets away from you. No dashboard to log into, no notifications to chase. Your content pipeline arrives in the same place you already check first thing every morning. Available on Creator and Creator Pro plans.

Persistent learning

Creator Profile: How Lumi
learns your unique voice

Most AI tools treat every user the same. Lumi remembers you and gets smarter about you every time you journal.

🎯

Your Niche

What you create about: fitness, B2B, personal finance, parenting, tech, spirituality, marketing, and more. Lumi uses your niche to keep every generated idea on-brand and on-topic, not chasing trends that don't fit your positioning.

👥

Your Audience

Who you're creating for: entrepreneurs, students, parents, professionals, beginners. Every hook and angle Lumi suggests is calibrated to resonate with your specific audience, not a hypothetical general reader.

🎤

Your Natural Tone

How you naturally speak: funny, , serious, motivational, casual, direct. Lumi learns your voice from your journal entries and applies it to every framework, so the suggested hooks sound like something you'd actually say.

💼

Your Business Goal

Why you're creating: build authority, sell a product, grow an audience, document a journey. Every content idea Lumi generates includes a direct link back to this goal, so your content always serves your business, not just the algorithm.

🔄

Your Theme Patterns

The topics and lessons you keep returning to across your voice journals. Lumi identifies recurring themes you might not even notice, and surfaces them as content opportunities at the moment they're most relevant.

📱

Your Platform Focus

Where you primarily post: TikTok, LinkedIn, YouTube, Instagram Reels, blogs, podcasts, Twitter/X. Lumi generates platform-specific frameworks tailored to the format, tone, and audience expectations of your primary platforms.

Gets smarter every time you journal

After 5 entries, Lumi understands your basic niche and tone. After 15, it identifies your recurring themes and audience preferences. After 30, it predicts which content frameworks will resonate most. ChatGPT forgets you between conversations. Lumi remembers you and gets sharper every single day.

5 entries to understand your niche
15 entries to identify your themes
30 entries to predict what resonates
Lumi by the numbers

Built for creators.
Proven by creators.

340+
Creators already on the waitlist
5
Personalised content ideas per journal entry
7
Platforms: TikTok, LinkedIn, YouTube, Reels, Twitter/X, Podcast, Blog
73/100
Early access spots claimed. Join before they're gone
🎵 TikTok
📸 Instagram
▶️ YouTube
💼 LinkedIn
🐦 Twitter / X
🎙️ Podcast
✍️ Blog
★★★★★
"I've been talking about starting my content journey for two years. Lumi made me do it in two days. It gives me the ideas and the framework : I just fill in my story. The posts feel like me because they ARE me."
Jordan K.
Business coach & TikTok creator
★★★★★
"What I love is that Lumi doesn't write it FOR me : it gives me the building blocks and I put it together. The result sounds like me because I actually wrote it. But I never would have found the angle without Lumi."
Sarah R.
Fitness creator & Instagram influencer
★★★★★
"I journal every morning anyway. Now those journal entries give me a full week of content blueprints. I know exactly what to say, what points to hit, and how to connect it to my business. Posted more in 30 days than the whole of last year."
Tyler M.
Career coach & LinkedIn creator
Available everywhere

Add to your home screen.
Works on every device.

Lumi is a Progressive Web App. No App Store, no Play Store, no installs. Just open it in your browser, tap "Add to Home Screen", and it lives on your device like a native app.

iPhone & iPad
iOS 16.4+ · Safari
Android
Android 8+ · Chrome
Desktop
Chrome · Edge · Safari
Tablets
iPad · Android tablets

No download required. No App Store approval. Just tap and go.

Lumi can't wait to meet you

Stop losing your best content ideas.

Join the waitlist and get free early access. First 100 creators get the Creator plan free for 3 months, plus a personal note from Lumi. ✨

73 of 100 spots claimed. No spam. Unsubscribe anytime.

Got questions?

Frequently asked questions

You record a short voice journal entry about your day using Lumi. Speak about a moment that happened, a lesson you learned, a conversation that stuck with you. Lumi transcribes your voice instantly using speech-to-text technology, then analyses the transcription alongside your Creator Profile: your niche, audience, tone, and past story themes. From that, Lumi generates 5 personalised content idea frameworks, each tailored to a different platform and angle. Each framework includes a hook, key points to cover, the best angle to take, and how to tie it back to your niche or business. You then pick the idea that resonates and write the post in your own authentic voice, using the blueprint as your guide.

Lumi generates platform-specific content idea frameworks for TikTok, Instagram Reels, LinkedIn, YouTube (Shorts and long-form), Twitter/X threads, Podcast episodes, and Blog posts: 7 platforms in total. Each framework is tailored to the specific format, tone, and audience expectations of that platform. A TikTok hook is different from a LinkedIn opening line. A YouTube framework needs a different structure than a podcast description. Lumi handles these differences automatically based on your platform preferences in your Creator Profile.

No. Lumi is a Progressive Web App (PWA). You simply open it in your mobile browser and add it to your home screen. It works exactly like a native app: offline support, push notifications, all without an App Store download.

The core difference is memory and input. Generic AI tools like ChatGPT, Gemini, or Claude are stateless: they forget you between every conversation. Every time you ask for content ideas, you start from scratch, re-explaining your niche, audience, and goals. And even then, the output is based on a typed prompt, not your lived experience. Lumi is different in two fundamental ways. First, your Creator Profile is persistent. It remembers your niche, audience, natural tone, business goals, and story themes across every single journal entry. Ideas get more personalised the longer you use it. Second, the input is your voice journal: your actual lived experience, your emotion, your specific story, not a generic prompt. The result is content ideas that feel personal because they came from something personal. Finally, Lumi gives you a blueprint to write from, not finished AI copy, so the post you publish sounds like you, not like a chatbot.

Yes. Lumi has a free tier that includes 5 journal entries per month and 10 content idea frameworks from Lumi, each with a hook, key points, angle, and business link. Paid plans include the Creator plan ($12/month) for unlimited journaling, unlimited ideas, and all 7 platform formats; and Creator Pro ($24/month) which adds priority AI generation and daily email delivery of your content frameworks. Early access waitlist members get the Creator plan free for 3 months at launch.

Lumi is currently in early access. Join the waitlist to secure your spot. The first 100 creators on the waitlist get the Creator plan free for 3 months at launch.

Your Creator Profile is Lumi's persistent memory of who you are as a creator. It stores your niche (what you create about), your audience (who you create for), your natural tone (how you speak: funny, serious, direct, motivational), your business goal (why you're creating), your recurring story themes (the topics and lessons you keep returning to), and your primary platforms (TikTok, LinkedIn, YouTube, etc.). Every time you record a voice journal entry, Lumi analyses it in the context of your Creator Profile. This means the 5 content ideas it generates are always on-brand, audience-specific, and connected to your goals. Not generic suggestions anyone could get. Over time, as you journal more, your Creator Profile becomes richer and the ideas become more sharply personalised. It's what makes Lumi fundamentally different from a generic AI tool: Lumi knows you.